New: East Asia Translation Business News. We can collaborate just by following each other on Twitter.
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Entries Tagged as 'business'
East Asia Translation Business News
March 30th, 2011 · No Comments
Tags: business · Japanese translation · marketing · Practical wisdom · public relations · seo · translation · translation agencies · web development
SDL’s LSP Partner Program
August 3rd, 2010 · No Comments
One major step in developing the translation/localization industry.
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Tags: business · localization · translation agencies
Defining and maintaining a core brand essence globally
July 9th, 2009 · No Comments
Establish a clear, definitive and constant essence for your global brand and maintain the flexibility to adapt and expand to reflect local needs. A guest article by Jonathan Finer.
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Tags: adaptation · branding · business · copywriting · People · Practical wisdom
International copywriting
June 13th, 2008 · No Comments
Feel free to share our 5-part series on international copywriting…
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Tags: adaptation · branding · business · copywriting · marketing · public relations · transcreation · translation agencies
Dealing with special sensitivities – a real-world international copywriting case study
April 10th, 2008 · No Comments
Read a case study about how a financial services company entered a lucrative, but sensitive market with the help of a committed Japanese copywriting team.
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Tags: business · copywriting · Particular cases · People · small business
Tokyo subway? No, global Web Trends Map…
March 1st, 2008 · 1 Comment
Informationarchitects.jp has “taken almost 300 of the most influential and successful websites and pinned them down to the greater Tokyo-area train map.”
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Tags: branding · business · marketing · People · web development
